ie - collective design approach, values, audience, aspirations
» Did the team have a clear agreed vision about how they were going to visually represent themselves?
» Did the mood board(s) help communicate this?
» Did the team present their work in a convincing way, were they enthusiastic about their identity?
» Did the team appear professional, organised and keep to time?
» Did the team answer any questions in a professional manner?
» Would you trust them enough to employ them?
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